Digital Marketing
Digital marketing is essential for hair and beauty businesses as it not only enhances visibility and reach, but also provides tools to build your brand, engage with your audience and stay relevant in a fast-evolving industry. As ISA is part of the Educ8 Training Group, we can offer qualifications in digital marketing.
Digital platforms give businesses the opportunity to showcase their salon’s portfolio, building trust and confidence in existing and new clients. By strengthening your digital marketing skills, you are demonstrating your commitment to customer satisfaction, making it easy for clients to schedule appointments and engage with your business.
What to expect from our marketing courses
Our digital marketing courses offer high quality training from our expert trainer coaches. With a wealth of experience in the industry, they know how time consuming it can be to build your online presence. Our courses offer a flexible learning approach and are taught remotely, so no need to leave the salon to meet with your trainer coach.
You will complete work in your own time with access to our online learning platform, Moodle. Moodle will provide you with a range of digital tools and resources to enhance your learning experience.
Our digital marketing qualifications range from Level 3 to Level 4 and offer optional units so that you can tailor the qualification to you and your business. Specialise in an area of marketing that meets business needs and learn the skills necessary to create a successful marketing strategy.
What you will learn as a marketing apprentice
As a Level 3 digital marketing apprentice, you will learn the key principles of marketing. From understanding the business environment to digital marketing metrics and analytics. You can choose to delve deeper into areas such as, social media advertising and email marketing.
Our Level 4 qualification will teach you how to plan and implement marketing campaigns and understand the ethics and legalities of digital marketing. Choose from a range of units including, key word optimisation, online display advertising and image and video software.
Choose from levels 3 or 4 digital marketing diplomas
Whether you are at the beginning of your career or running a full-time business, our courses will help you learn new skills. Our Level 3 in digital marketing is aimed at those who have digital marketing responsibilities within their role and are looking to expand their knowledge and skillset within their hair and beauty business.
Our Level 4 in digital marketing is for those in managerial or director positions such as or those looking to progress into a similar role in the near future. All our courses incorporate essential skills as part of the qualification to enhance the cores skills within your role. You will study communication, digital literacy and application of number at Level 2.
Level 3 Digital Marketing
21 Months
Level 3 is for those employed within a marketing role and have experience of the digital marketing sector. Our qualification will equip you with the skills to use digital media through various methods such as online advertising, email marketing and SEO.
Level 4 Digital Marketing
20 Months
Our Level 4 qualification is suited to those in a marketing manager or director positions or those aspiring to progress in the near future. Our qualification will equip you with the skills to use digital media through methods such as online advertising, email marketing and SEO.
" I have learnt how to use different software packages to support our website and create brand templates for our social media content. "
What happens at the end of your marketing apprenticeship?
After completing your Level 3 course, why not advance your skills further with a Level 4 qualification? Progress towards higher paid job roles and move up the career ladder. If you are in a management role and have completed your Level 4 qualification, you could study a course in leadership and management. Educ8 offers a range of levels to help develop your management style and technique.
Celebrate your nationally recognised qualification at our annual graduation ceremony – Gradu8. You will be invited to attend to celebrate your achievement in a cap and gown with friends and family.
Digital marketing apprenticeships in Wales FAQs
If you are not currently employed, you can apply direct to one of our vacancies via Educ8’s apprenticeship vacancies page. If you are already employed and want to do a digital marketing qualification, get in touch and we can check if you are eligible.
Apprenticeships are fully funded by the Welsh Government which means they are no cost to the learner or the employer. Unlike going to university, learners will study debt-free. You will train directly in the workplace and get paid a wage.
Doing an apprenticeship in digital marketing can benefit the salon in lots of different ways. Learn how to make a social media plan and target your audience through email marketing to help raise brand awareness. Understand website analytics and how to use creative software to enhance online advertising and increase sales.
This course is delivered through Educ8 Training. ISA Training is part of the Educ8 Training Group which means they can offer additional apprenticeship routes to help develop the skills within your salon business.
This course is delivered by our digital marketing trainer coaches. Learners will be assigned a trainer coach to help with training and assessments.
I am a learner
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